It's official. Nobody I know gets Twitter. And if nobody I know is using it, do I really need to worry about it?
My tech-savvy kids are certainly not fans. "Twitter is dumb," my 18-year-old says as she multitasks on 3 electronic devices at once. "Just post your status updates on Facebook." My youngest did sign up for an account so she could follow Apolo Ohno during the Olympics, but her interest faded as soon as the games came to a close.
My friends don't get it either. I have friends who post YouTube videos frequently, and friends with 100s of friends on Facebook. I know quite a few people on LinkedIn too. So it's not as though all my friends and coworkers are social media rubes. They just don't see the point of Twitter.
And my work -- they definitely don't get it. We have a Facebook and a Twitter account, but I'm not really allowed to post much on either one. I couldn't even get an article about social media in our internal newsletter. Management doesn't want staff actually interacting with anyone, thus putting a lid on any momentum we might gain in gathering fans and followers.
I've read lately that Twitter's growth has tapered off, and that only a fraction of its 75 million users have active accounts. So does it matter that I'm living in a Twitter void? It certainly dashes my hopes of ever becoming a social media maven, but as far as communicating with everyone I need to in my little world, Twitter's not worth a tweet.
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